Introducing Our New AW15 Accessories
I am so excited to be launching Autumn Winter 15 with a brand new and diverse accessories collection. The thought process behind doing a few accessories to this collection is…
The New AW15 Luxury Scarf Designers
Most of the new scarf designers for Autumn Winter 15 were discovered on my buying trip to Paris last March. There are seven of them in total and I have put…
Our First Fair – Spirit Of Summer Video
The Spirit Of Summer Fair at the London Olympia, was our first ever trade show and an experience I won’t forget. Although the preparation for the show was very full…
Cleverly Wrapped Is Coming To London
I am sure that many of you will have heard of the Spirit of Christmas fair, but maybe less so the Spirit of Summer fair. It is a four day…
INSPIRATION – SCARVES AS ART
I don’t know about you but when I come back from any holiday I have a tremendous surge of energy that lasts about three days. This energy surge can turn…
The Cleverly Wrapped Summer Pop-Up
CW has been up and running for eight months now and during that time all of our sales have been done online, with a few open studio days. What’s great…
Introducing Our New Designers
I have been so blown away by everyone’s response to the new spring summer collection and so busy wrapping and packing that I have only now come up for air…
SS15 Silk Scarf Styling
As I sit and write this I am dressed in my usual uniform of skinny jeans, chunky boots, a cashmere jumper and a scarf. However, if I had a more…
SS15 Scarf Styling – Dea Kudibal
I have just finished two days in the basement doing a photoshoot for the spring summer collection. Justine was back on photography and I was the stylist, the photographer’s assistant,…
Win £130 Worth of Scarves
£130 worth of Cleverly Wrapped scarves is up for grabs with today’s (27th Jan) Emerald Street email competition. Sign up to Emerald Street to receive fab daily emails featuring the…
Our Christmas Gift Guide
Sophie Goodwin, Style Editor for Tatler, kindly picked her favourite pieces for all the family for the Cleverly Wrapped Christmas gift guide. Each day for the last two weeks we…
Why Scarves Make The Perfect Present
As time marches by I feel more and more delighted that scarves are the chosen object of my retail affections and the reason for setting up my own business. Simply…
JUMA SCARVES – FEATURED DESIGNER
‘Casually sophisticated line inspired by art and travel’… Juma is made up of sibling design duo Alia and Jamil Juma. Originally from Toronto, Canada, these prolific travellers have become known…
Alexia Parmigiani – How To Wear Video
Alexia Parmigiani herself shows you how to wear the iconic Alexia Chelsea Girl scarf. A fabulously luxurious, yet verstile scarf that can be worn in a variety of styles. The…
Cleverly Wrapped Studio Open Days
Ever since I was about twelve years old I have always wanted to have a shop… About two years ago I got seriously close to leasing a shop and then…
Win A Copy of ’50 Ways To Wear A Scarf’
Win one of three copies of ’50 Ways To Wear A Scarf’ by Lauren Friedman ‘This charming little book shows 50 different ways to wear a scarf. From the Capri…
The Perfect November Scarf
The discovery of fireworks is believed to have happened by chance approximately 2,000 years ago in China. It is thought that a Chinese cook accidentally mixed three common kitchen ingredients….
Madeleine Thompson Sidney Scarves
When I started buying for the launch of Cleverly Wrapped I thought long and hard about cashmere scarves. I decided that to be a credible scarf website I had to…
First Buying Trip to Paris
It’s never great leaving your family on a Sunday night. However, once seated on the Eurostar with a copy of Vogue and Grazia, when I had promised myself I would…
Featured Designer Alexia Parmigiani
The first trade show I ever went to was Scoop. Trade shows can be overwhelming because of the sheer quantity of exhibitors, not to mention the hoards of rather intimidating…