Émile et Ida

French brand Émile et Ida brings a wonderfully relaxed, bohemian feel to everyday dressing, with collections full of soft colour, pretty prints and effortless femininity.

Expect easy dresses, beautifully detailed blouses, cosy knitwear and versatile separates with a distinctly French charm. The silhouettes are relaxed and wearable, while delicate embroidery, playful patterns and thoughtful finishing touches give each piece plenty of personality.

We love Émile et Ida for its laid-back elegance and romantic feel – easy, flattering clothes that are full of character and perfect for adding a little French charm to your wardrobe.